Publicis Groupe has made a key leadership change on its GM account — handling Buick and GMC — as it combines the Detroit offices of Leo Burnett’s and DigitasLBi to service the automaker as a single unit.
Source: Auto Feed
Buick, GMC ad agencies consolidated by parent Publicis
Publicis Groupe has made a key leadership change on its GM account — handling Buick and GMC — as it combines the Detroit offices of Leo Burnett’s and DigitasLBi to service the automaker as a single unit.